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Today, I work in partnership with each of my clients to help start, grow and scale their businesses in the most time efficient and cost-effective way possible. I bring a trusted team of graphic designers, content creators, manufacturers, copywriters, and more. Tailoring my recommendations to every client’s unique goals, I provide step-by-step guidance and clarity as decisions need to be made—no matter what stage of their business venture they are at.
A decade later- in 2019 I successfully sold the business that I built from scratch and exited with invaluable industry knowledge that I want to share with you today- like how to get your samples made, establish branding, cut costs and grow market share. I'll help you avoid common pitfalls in the ever-changing, competitive business environment so that your product(s) make it to market, and thrive.
As the business expanded, I launched a swimwear capsule division and produced private label for top retailers. All of this took place from our headquarters in Downtown Los Angeles, where we remained close to the manufacturers who had been producing our styles since the very beginning.
Over the years I scaled the businesses revenue to an average 65% growth rate year over year, and was profitable from day one. I went from producing 300 units per month to thousands, grew my in-house design and production team while establishing nationwide sales teams, and increased our product selection from two edited collections per year to four 52-piece collections.
In 2009, I launched a women’s contemporary clothing line. With very little initial capital- my first collection started out small and consisted of only 12 jersey dresses. What started as a seemingly insignificant product offering by industry-standards, was the most monumental first step in my journey.
Over the past 20 years, I have built companies, designed and created thousands of products, helped entrepreneurs turn their ideas into reality, taken risks, celebrated victories and navigated the ever-changing and competitive environment of the fashion and consumer products spaces. My collections were stocked in major retailers such as REVOLVE, Nordstrom, Free People, and Nasty Gal plus hundreds of specialty boutiques around the world.